The REDO Initiative by the WELLMADE Supply Studio is an original attempt to take on the fast furniture dilemma, beginning in our factory located in Rizal. REDO is an aspiration brought forward by a commitment to enhance lives and communities through the preservation of local craftsmanship and traditions and the evolution of deadstock through innovative and sustainable practices.
The two pillars of this project are sustainability and collaboration.
Because our mission is to empower local makers and artisans, we vow to create a marriage of tradition and innovation in every WELLMADE piece. Over the past 3 months, we collaborated with 7 Filipino designers — Kevin Pineda of MA+KE lab, Chini Lichangco, Andre Chan, Anna Leah Hernandez, Summer de Guia, CABNOV and Brian Ver — to see art and design come to life through rescued furniture.
We rummaged through piles of old furniture and excess materials in our factory to create 20 new, extravagant pieces.
An old table was transformed into a unique bench. Unfinished chairs became memorable art pieces. REDO is all about finding newfound functionality in home pieces.
What can you REDO?
View the DEAD STOCK EVOLUTION collection:
REDO your own piece:
On Sustainability
Excesses are a natural, inevitable occurrence in productions across industries, be it furniture, food, fashion, et cetera. Scraps occur in cooking; trimmings in fashion, off-cuts in furniture. When enacting research & development (R&D) for any goods, excesses show up as “leftovers”, but they can also be the attempts or learning curves that lead to the final product.
When we sit on the chairs we have at home, do we think about where they came from; how they came to be, or perhaps the raw goods they derived from? It’s likely that most people don’t consider these aspects of production because they simply aren’t aware of it.
We define excesses in production as “dead stock”. Dead stock definitely still has hope for use – as by definition, they are only the negatives of materials in usable conditions. Dead stock typically has the ripeness to be transformed into new, functional and appreciated items.
On Collaboration
As participants in a manufacturing and supply chain, we aspire to show up as responsibly as we can, and offer aspiring designers the opportunity to create responsibly as well. Collaboration or “co-creation” comes into play in this initiative because this cannot be successful if enacted alone - it requires collective understanding through supply chain education.